Sunday, May 29, 2011

The use of 3D visualization technology and green-screen advertising

Over the past 10 or 15 years of 3D visualization and green screen technology has become a necessity in commercials. It has become so widespread that it is rare to see an ad these days without the use of 3D display screen or green technologies.

This technology offers many benefits, apart from the obvious "visual feast", the green screen and provide 3D ​​technology also solves many problems of production, for example,all the logistical problems involved in the shooting positions are settled as 3D-and green-screen technology imaginable place players in each position - Digital, on the moon, in a jungle beach, etc. The manufacturer of the world page, while the team production to another, and the work can uploaded via ftp technology.

3D Technology

The technology includes a green screen shooting actors against a uniformly illuminated blue or green screen or wall, then thisallows the software to digitally remove the blue or green parts of the video and allows an artist (or composite) actors in any place imaginable situation. It 's rare, offers a commercial product without the use if 3D visualization, it's used so much because of the significant benefits. The product can be used in a way that seems more real life is on, can be animated in many ways and have built countless digital effects.

3D visualization isbecome very popular in advertising, if it is used to create scenes and backgrounds, or the entire display. There is now going to see the 3D characters instead of actors, the Maya or be produced D-3 visualization software such as 3D Max, Cinema 4D. The method for the production of this type of work involves the design character of the characters, then the top, front and side view drawings. Then, these designs are used to model the characters in the 3D software.Subsequently, 3D models and textures are then boned and skinned then. The character must have bones that deform the "mesh" in a realistic way to put the bones in the character and then skinned the mesh network, this means that when the movement of the bones, the mesh deforms with it appropriately. Once this is done can the animated character with the bone. After the scene is animated and all the necessary elements are added, and the scene is the last scene is 'done', which means that each frameis with the lighting and the creation of props as it appears shiny and realistic creation.

The use of 3D visualization technology and green-screen advertising

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